Why every founder should write
I think every founder should start their own video, audio or text blog.

People consume a ton of diverse content every day. Naturally, this information consumed daily has a profound effect on how they build companies, make decisions, and shapes their consumption patterns.
So if you don’t run or promote your blog, your users and customers will read another one (perhaps that of your competitors), which will shape their vision on various issues.
You must admit that it is silly enough to give competitors one of the main tools for communicating with clients and shaping their position.
Besides, the habit of writing has several subtle advantages. First, when you write for other people, you try to build your thoughts as clearly and understandably as possible. It ultimately brings clarity to your own thinking.
Second, the constant practice of formulating your thoughts improves not just your writing skills, but also those in other types of communication, such as public speaking or pitching to clients or investors.
Share your own thoughts, do not repost (except for when you want to comment on or supplement someone else’s publication), make your posts insightful — and it will pay off many times over.